Cards That Mean Business by Ernie Heldman

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Comments: illustrated with diagrams and some black and white photos. How to hand out your business cards magically.

Contents (From 1981 edition book, descriptions added June 2022):

3 Introduction (Jon Racherbaumer)
4 Foreword (Ernie Heldman)
5 From the Printer’s Angle: having your business cards printed with magic in mind

8 Magical Printing
8 Solo Card: showing both sides blank and then printed
9 Wild Card: idea to use a Wild Card routine with business card, workings not detailed
9 Prints Charming: six blanks shown then four become printed

10 Color Changes
10 On-Again Off-Again Cards (Larry Austin): four blank business cards become printed on both sides
11 Jaks’ Blacks: based on Dr. Jaks The Four Blacks, chosen card becomes printed
12 – New 1-4 Out: if different cards are chosen
13 A Flash: idea for a flashy printing
13 – Tip: a tip on writing notes on your cards

13 Just A Note: a comedy business card
13 Up and At ‘ Em: a rising business card
15 A Pocket Version: based on a Don Lawton idea, card rises from breast pocket
16 S.P.E.H.: The Society for the Preservation of Ernie Heldman, card personalization idea
18 A Gift: gag gift idea
18 Oil and Water: idea from Leo Behnke for business cards
19 What’s In A Name? (Gerald Kosky): two card transposition
20 Two Plus Eleven Minus One: clever math gag, they’ll keep your card
20 Mathormental: mathematical stunt
21 Concerning “Pseudo-Psychometry”: bare bones ideas for use with business cards
22 Living or Dead: ideas on the theme
23 Crosscut: further ideas on the concept
24 Here’s My Card: the Out-to-Lunch principle applied
26 Photographs of Ernie Heldman in Action
29 Card Tricks, One Flood of Ideas: ideas for adapting card tricks to business cards

30 Nail Writers: tips on use
31 Pocket Money: coin prediction
31 The Nail Writer Meets “Glorpy”: Glorpy writes on the business card
32 The Nail Writer Meets “Mental Epic”: where the third selection does not need to be a force
33 Winding Up the Nail Writer: more thoughts and ideas
33 Giant Memory
34 Bowyer Expanded (Tom Bowyer): Turn me over cards
34 A Bowyer Variation: with just two cards

35 Magic Squares: tips on using
35 One Hundred Seventeen and Up: mental effect
36 Knight’s Tour: with a 5×5 matrix
38 Another Sixty-Five
39 Sweet Sixteen: 4×4
40 Bombshell Number One
41 Bombshell Number Two

42 Memory By the Numbers: on memory in general, and assigning a 10 digit number to anyone that you will remember
48 Mister Computer: a use for the system

48 Some Tips (Ernie Heldman)
50 Some Final Words (Ernie Heldman)
50 Afterword (Lee Jacobs)